Published - 17 Jul 2021
• Mahindra gained the highest 2.7% Market Share, followed by John Deere 2%
• Tafe Group has lost 3.5% Market Share, followed by Sonalika Tractors 1.7%
In the mid of the 1st quarter (April to June’21), the covid-19 second wave hit the country, predominantly in rural areas. Due to this, the domestic tractor sales got poorly impacted, but after that, sales were back on track.
Despite that, the total domestic tractor sales were recorded 229441 units in Q1 FY '22 which is 38.92% more than the domestic tractor sales in Q1 FY ‘21. The sales recorded in Q1 FY ‘21 were 165156 units, an excellent sign for the tractor industry and manufacturers.
We are showing brand-wise domestic tractor sales for the 1st quarter (April to Jun’21). Check out the complete details below.
Mahindra Group Tractor sales recorded double digit growth this quarter. The brand recorded 95848 units in the Q1 FY‘22, and in Q1 FY‘21 it was 64577 units which is an evident 48.42% growth in the first quarter. Along with this, the Mahindra tractor also gained 2.67% of the market share in this quarter.
TAFE Group (Eicher and Massey Ferguson) domestic tractor sales showed 16.84% growth in the first quarter of this year. The company sold 42221 units in Q1 FY‘22 against Q1 FY‘21; the domestic sales were 36136 units. But, this time, the company lost their market share by 3.48%.
Sonalika Tractor sales increased by 21.65% in the first quarter of this financial year. The company recorded 26860 units of sales in Q1 FY‘22 and the tractor sales were recorded 22080 units in Q1 FY‘21. Despite that, the Sonalika tractor company lost 1.66% of market share in the first quarter of this year.
Escorts Farm Machinery recorded 24500 units in Q1 FY‘22 and the sales were recorded 17690 units in Q1 FY‘21, which shows a 38.50% boost in the tractor sales of the first quarter this year. Escorts just lost minor MS by 0.03%.
John Deere tractor sales increased by 82.86%. The company sold 19058 units in Q1 FY‘22, and the sales were 10422 units in Q1 FY‘21. The company also market share market share by 2.00% in the first quarter.
New Holland Tractor gained 8.92% in domestic tractor sales in the first quarter this year. Tractor sales recorded 7813 units in Q1 FY‘22, and 7173 units of tractor sales were in Q1 FY‘21. New Holland tractor market share decreased by ~1%.
Kubota tractor recorded 5122 units of domestic sales in Q1 FY‘22 against 2074 units in Q1 FY‘21. This is the 147% growth of the company. As a result, Kubota tractor company increased their market share by ~1%.
VST Tractor also gained 4.75% in its domestic tractor sales in the first quarter. VST tractor domestic tractor sales recorded in Q1 FY‘22 were 1785 units, and in Q1 FY‘21 were 1704 units. They lost 0.25% of the market share.
Preet Tractor domestic sales increased by 336.57% in Q1 FY‘22, which is a good sign. The company sold 1755 units in Q1 FY‘22 compared to 402 units in Q1 FY‘21. Preet Tractor also increased its market share this quarter by 0.52%.
Indo Farm domestic sales were 1603 units which increased by 168.06% compared to Q1 FY‘21. Along with this, Indo Farm Tractor gained 0.34% of the market share in Q1 FY‘22.
Captain Tractor registered growth in domestic tractor sales in the first quarter of this year. They acquired 42.42% of growth in Q1 FY‘22 by selling 1212 units. Captain Tractor also maintained a 0.01% market share in Q1 FY‘22.
Force Tractor domestic sales were 899 units which increased by 59.68% compared to Q1 FY‘21. Along with this, Force Tractor added 0.05% of the market share in Q1 FY‘22.
SDF Company registered growth in domestic tractor sales. They acquired 8.76% of growth in Q1 FY‘22 by selling 385 units.
ACE Tractor domestic sales registered in the first quarter were 380 units, which decreased by 28.57% compared to Q1 FY‘21. They also lost 0.16% of the market share this quarter.
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